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Encourage BAM Sign-up

As we continue in this semester, we are encouraging MBC students, faculty, and staff to take a few minutes to sign up online for the BAM (Baldwin Alert Message) system. Timely and direct communication in an emergency is vital to the safety of our community. Our new BAM system will allow us to do just that.

I ask that you encourage your daughter to sign up if she has not done so already. As parents, you cannot sign up for the alerts on your own, but your daughter may include your telephone number and e-mail when she signs up. She can list up to six telephone numbers and two e-mail addresses in addition to her MBC phone and e-mail accounts. Be assured that MBC will guard the security of the information provided, will not share it with anyone else, and will use it only for urgent official communications.

In what situations might we use the new BAM alert system? It will be triggered only by situations where we believe there to be imminent risk to physical safety: someone brandishing a gun or other deadly weapon, bomb threat, tornado, terrorist attack, fire, toxic fumes, and the like. While Mary Baldwin’s record is remarkably free from such dire events, we can never be complacent where the safety of our community is concerned.

In the coming weeks we will conduct system tests and training. Soon there will be a full-scale simulation of an emergency situation. It will be important for as many individuals as possible to have signed up for BAM by that time.

If you have any questions, do not hesitate to contact us.

Crista Cabe
Associate Vice President for Communication, Marketing, and Public Affairs