Marketing at Mary Baldwin College

Smyth Business Program & Leadership Lectures

Mary Baldwin College Trustee H. Gordon Smyth and his wife Mary Beth Reed Smyth ’47 established the Smyth Leadership Lectures in 1997. Speakers have included Geraldine Ferraro, former U.S. congresswoman and first woman nominated for vice president on a national party ticket; Dr. Mae Jemison, the first African-American female astronaut to travel in space; Louise McNamee ’70, advertising executive; Cokie Roberts, political commentator for National Public Radio and ABC; anthropologist and writer Mary Catherine Bateson; and Olympic gymnast Dominique Dawes.

Current and past Smyth Leadership Lectures

The Smyth Business Program, also begun in 1997, provides funding to bring regional and national business leaders to campus for public lectures and visits to the classroom or to send students to visit leaders at their organizations.

Presenters sponsored by Smyth Business Funds include individuals such as:

Smyth Business Funds have also supported in-house workshops on sexual harassment education and prevention and diversity awareness. In addition, they have supported students’ transportation costs and incidentals to the Annual Ethics Conference sponsored by the Men of the Presbyterian Church, Hilton Head Island, South Carolina, as well as an annual ethics contest on the MBC campus.